COLORBLIND is dedicated to breaking down barriers that exist between people by promoting equality for all. COLORBLIND celebrates the individual and believes the real beauty in humanity shines in its diversity. The COLORBLIND campaign hopes to Inspire unity, but rejects conformity. The campaign credo does not look past the external appearance of a person but judges solely on the content of one's internal character. The message is simple, the issue is complex but we must progress. Combat ignorance, reduce apathy and stand up for the COLORBLIND campaign.